As part of the marketing and content team at Printsome, I wrote an article about the new trend of RFID wristbands for event planners:
“One of the hot new things in the event planning industry is RFID wristbands.
“RFID stands for radio frequency identification. The way this works is that they’ve got electronic chips (aso called tags) inside them that let you collect and track data. It is a technology that is often used in military operations and when tagging pets and animals.
More recently, they’ve popped up at music festivals all over the world, like Coachella and Primavera Sound, where attendees get a wristband with a small chip which they can just scan to do things like pay for food or drink, get access to VIP areas, or even upload posts to social media.
Thanks to the comfort it provides to attendees and the benefits it offers to organisers, RFID technology is quickly becoming popular — and all the signs indicate that this trend is only going to blow up over the next few years…”
Printsome is a t-shirt printing agency that’s all about giving their customers a smooth, streamlined experience. Their clients have included Amazon, Ikea, Sony Pictures, and more.